The Searchies

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Entries from February 2008

Evolution of Paid Search Campaigns: Overview

February 27th, 2008 · No Comments

Most paid search campaigns evolve with time, information, and experience. Don’t expect to get the campaign absolutely right from the start. You can’t! You don’t have enough information! Paid search campaigns need to embrace trial and error to blossom. You may have all the experience in the world running paid search campaigns, […]

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Tags: Paid Search

“TubeMogul, TubeMogul, I Wanna Be a TubeMogul”

February 25th, 2008 · 3 Comments

DEMO 08 happened a few weeks back. As the technology world reveled in the latest game changers, my eyes were squarely trained on one company, TubeMogul. This company has the potential to revolutionize online video distribution, analysis, and monetization. Online video is booming and offers a compelling new channel for marketers to […]

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Tags: Technology

Let’s Get It Started

February 25th, 2008 · No Comments

How about I kick off my newly minted search marketing blog with a brief Twitter-style self-introduction?
SharkSmack I’ve never scribed a blog before
SharkSmack I’ve never even penned a journal
SharkSmack I’ve got a lot to say about search marketing
SharkSmack I’d rather share my thoughts with you than continue boring my friends
SharkSmack I recently graduated from the […]

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Tags: About